Usage Frequency
Mad About Marketing Consulting shows **exceptional AI adoption with 60% of team members using AI multiple times daily**, and another **20% engaging weekly**. This positions the team well above global averages, with minimal low-engagement users and significant opportunities for innovation.
🔍 Key Team-Level Insights
The scatter plot reveals Mad About Marketing Consulting's strong positioning across AI capabilities. Current Usage (+5 points) and Innovation & Creativity (+9 points) lead above benchmarks, followed by solid performance in Productivity (+1 point) and Collaboration (+1 point). Decision Making (-20 points) shows the most significant opportunity for improvement, while Psychological Impact (+2 points) exceeds benchmarks.
📊 Deep-Dive into Key Capability Areas
This section provides an in-depth examination of the team's performance across specific capability areas, such as innovation, decision-making, and productivity. For each domain, we assess the current scores compared to industry benchmarks, highlighting critical gaps and identifying standout roles. Additionally, we evaluate the effectiveness of AI tools currently in use, offering a clear understanding of both individual and team-level strengths and opportunities for growth.